Between work, family, eating, and exercise, it appears consumers of the 21st century simply do not have enough time to shop! However, there is now an easy and convenient alternative— vending machines, and we are not talking about buying candy and snacks. U*TIQUE is the world's first fully automated luxury goods vending machine. “I wanted to bring luxury personal care products to women who are racing from a hotel to a meeting or a workout and perhaps forgot a lip balm," said Mara Segal, the 29-year-old creator.

China Unicom recently unveiled its brand logo for its 3G business, a significant step in the process of strengthening its brand equity as China adopts 3G technologies.

Can a vodka bottle design attract both trendy young clubgoers and older consumers having a casual drink at home? Svedka Vodka has taken on this challenge through their recent bottle redesign for imported Swedish vodka.

Coinciding with its 90th anniversary, and with the strategic realignment of the brand with its long term objectives, Citroën has turned on a dime on its own brand with a new visual and verbal identity.

 Google has in many ways become a household name. Many people set their web browser homepage to the www.google.com and the word “Google” has entered the vocabulary of the English language as a verb meaning “online search.” Yet, the California-based global online search giant has decided that it also need something other than just the “Google” logo on its webpage to sum up the global influence the online company has attained in the recent years and to display the energetic, young character of the firm.

Business week has recently published an interesting piece about Mc Donald brand redesign process.

Apparently, the fast food chain is trying to create for itself a brand new visual identity to fortify its equity and avoid unwanted association to unhealthiness and obesity concerns.

Xiaonei - the Chinese social networking site looking “strangely” similar to Facebook in terms of visual identity and functional features - has recently launched a new corporate logo. Does this maybe represent Xiaonei first step towards building its own unique brand identity?