Labbrand is a leading China-originated brand consultancy.
For us, branding is not mysterious terminology. We demystify branding to build brand value.



Why Apple Watch May Just Bring the Smartwatch to Everyone

On September 9th, Apple also launched its own Apple Watch along with the iPhone 6. What are the steps that Apple is taking toward making smartwatches relevant?

branding, research, strategy, naming, digital, design

How To Pick a Great Colour Palette?

Colour generates emotional response and long-term impression.

Digital in China: DS, Momo, Yves Saint Laurent

DS Crowdsourcing for Automobiles
Momo Flirting App
Yves Saint Laurent’s “Kissing Habit Survey”

digital strategy, branding

Labbrand, branding, LinkedIn
LABReport 2014 The Culture Issue
Labbrand, branding, Sina Weibo
Labbrand, branding, Facebook