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Labbrand Featured by GLOSSY on Collaboration with Streetwear Brands

Streetwear collabs have emerged as a popular way for luxury fashion brands to stay relevant with Gen Z in Asia. Now it’s beauty’s turn. 

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LABBRAND and Curio Collection by Hilton Celebrate Transform Awards Asia 2024 Win for Brand Expression of La Festa Phu Quoc on Social Media Channels

Singapore — LABBRAND, the leading independent global brand consultancy with 20 years of experience, are proud to announce a win at Transform Awards Asia 2024 in the categ…

Labbrand Featured by Marketing Interactive on Chinese Tech Giant’s Logo Revamp

Last week, a day ahead of April Fools' Day, Xiaomi decided to release news regarding its slight logo tweak, where it adopted a softer, rounder contour on the corners comp…

Labbrand Featured by Brandberries on Shopping Journey Optimization through Digital Transformation

With a digital-as-default lifestyle emerging as the new normal, post pandemic, there are certain aspects of the shopping journey that present more opportunities or challe…

Hsu Fu Chi Launches New Retail Store with Brand Strategy and Identity Developed by Labbrand

SHANGHAI, May 8, 2018 – This January, Hsu Fu Chi launched its new retail store concept in Dongguan, China. Labbrand helped to develop the brand strategy and Chinese brand…

Labbrand Brings Insights on Chinese Brand Naming to New York

NEW YORK, November 20, 2016 – Labbrand presented a ‘Lunch & Learn’ event at the global brand consultancy’s New York City office, sharing key insights regarding the im…

Labbrand Hosts Event on Applications of Virtual Reality

SHANGHAI, 3 MAY 2016 – Labbrand hosted a LABSquare breakfast seminar themed Beyond the Virtual Hype: Making Virtual Reality Work for Brand Innovation on April 29th 2016 a…

Michelob Launches Michelob ULTRA Beer with Chinese Name 米凯罗 [mǐ kǎi luó] Created by Labbrand, a Global Brand Consultancy

SHANGHAI, November 9, 2018 – Anheuser-Busch InBev SA/NV (AB InBev), the multinational drink and brewing holdings company based in Belgium, launched michelob ultra owner f…

Labbrand Creates Chinese Brand Name and Brand Localization Strategy for Première Vision

Discover the intricacies of brand localization strategy as leading French textile and fashion event, Première Vision, partners with Shanghai Fashion Week 2015. Hosting a …

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