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Labbrand Featured by Marketing Interactive on Whether Malaysia Airlines Should Risk Revamping Its Iconic Kebaya

Malaysia Airlines’ contemplation on revamping its iconic sarong kebaya uniform worn by its cabin crew saw many Malaysians expressing their love for the current uniform, according to details shared by social media intelligence company CARMA.

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Labbrand Featured by Marketing Interactive On Why Lululemon Should Resist the Pressures of Mass Appeal

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Labbrand Wins 4 Prestigious Awards at the Transform Awards Asia-Pacific 2014

HONG KONG, November 20, 2014 – Labbrand’s excellence in brand development and design was honoured at Transform Magazine’s inaugural Asia-Pacific awards. Labbrand won four…

Labbrand Presents at ESOMAR Asia Pacific 2017 on Facilitating the Innovation Process with Research

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Labbrand Featured by Marketing Interactive on Chinese Tech Giant’s Logo Revamp

Last week, a day ahead of April Fools' Day, Xiaomi decided to release news regarding its slight logo tweak, where it adopted a softer, rounder contour on the corners comp…

Philips Rebranding Strategy: Philips Lighting Rebrands as Signify with Chinese Brand Identity Created by Labbrand

SHANGHAI, JULY 27, 2018 - Philips Lighting, the world leader in lighting, launched its new company name Signify 昕诺飞 on May 16th. Labbrand's expertise shines through in th…

Labbrand Creates Chinese Brand Name 揽胜星脉 for Land Rover’s New Luxury SUV

SHANGHAI, March 2, 2017 – Land Rover, the leading four-wheel-drive brand of Jaguar Land Rover, expanded its series of luxury SUV (known as Range Rover) with the new model…

Labbrand Presents at Maison & Objet Paris 2018 on International Brand Strategy

PARIS, September 7, 2018 – Delve into the realm of international brand strategy as Labbrand Paris takes the stage at Maison & Objet 2018. The retail conference, held …

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