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Labbrand Featured by Transform Magazine on The Packaging Design of Burger Giants

In the month when the two titans of the burger world revamped their packaging design, we asked experts from brand agencies around the world to take sides in the most epic head-to-head of them all: McDonald’s vs. Burger King

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Labbrand Featured by Marketing Interactive on McLaren X Google Partnership

McLaren Racing has appointed Google as the official partner of the McLaren Formula One Team and the McLaren MX Extreme E Team from 2022. The multi-year partnership aims t…

Délifrance Enters China Market with Localized Brand Identity Created by Labbrand

SHANGHAI, July 12, 2017 – Délifrance, a French bakery chain, opened its second retail shop in China market in Shanghai on June 25th, following its first shop in Beijing i…

Nestlé Launches Chinese Name for NesQino Created by Labbrand

Good food, Good life—that’s what Nestlé stands for. As the world’s largest food and beverage company, Nestlé is consistently driven by a simple purpose: enhancing the qua…

Global Branding Company Labbrand Hosts Event to Celebrate its 10 Year Anniversary

SHANGHAI, October 15, 2015 – Global Branding Company Labbrand hosted a LABSquare breakfast seminar themed A Decade of Brand Innovations at UNDEFINE at M50 Creative Park. …

BE-KIND Launches Chinese Brand Name Created by Labbrand

BE-KIND is a food company based in New York City that produces healthy snacks such as whole nuts, fruit granola bars and healthy grains. Founded in 2004 by Daniel Lubetzk…

Why LABBRAND is the Top Brand Agency in China for Global-Minded Brands

In the dynamic and fast-evolving Chinese market, brands must navigate cultural nuances, regulatory complexity, and digital transformation — all while standing out in one …

Labbrand “Sweeps” Transform Awards Asia-Pacific 2016

HONG KONG, November 28, 2016 – Labbrand’s outstanding performance in rebranding and brand development was honored once again at Transform Awards Asia-Pacific 2016. At the…

Labbrand Featured by Marketing Interactive on Cathay Pacific’s new premium travellifestyle brand

Global airline brand Cathay Pacific is launching a new premium travel lifestyle brand called "Cathay" that offers a new range of offers in dining, shopping, hotels, and w…

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