Search for content of interest

  • About
  • ServiceS
    • Branding
    • Innovation
    • Naming
    • Strategy
    • Research
    • Design
  • Work
  • Insights
  • News
  • LOCATIONS
    • Shanghai
    • Paris
    • New York
    • Singapore
    • Kuala Lumpur

CN FR
  • About
  • ServiceS
    • Branding
    • Innovation
    • Naming
    • Strategy
    • Research
    • Design
  • Work
  • Insights
  • News
  • LOCATIONS
    • Shanghai
    • Paris
    • New York
    • Singapore
    • Kuala Lumpur
CONTACT

EN

  • CN
  • FR

Home News Lab News Detail
Contact Us

MADJOR Hosts Event to Help Brands Elevate Customer Experience with Emotional Chatbots

SHANGHAI, April 27, 2017 – MADJOR, Labbrand’s Digital Transformation Agency, partnered with Emotibot, an artificial intelligence technology company, to host a MADSquare breakfast seminar themed “Making Science Fiction a Reality: Boost Your Customer Experience with Chatbots that Can Feel” on April 21st, 2017 in Shanghai. Two speakers – Kevin Gentle from MADJOR and Luyao Li from Emotibot – introduced a fascinating world of the AI to the audience and uncovered how chatbots can be integrated into customer experience.

There’s a lot of buzz around AI, but how do brands make sense of the long term implications and the immediate opportunities that come from AI? Kevin Gentle, Director and Lead Strategist at MADJOR, pointed out that chatbots could be the most sensible way for brands to start on their AI journey. He gave instrumental examples of scenarios in which emotional chatbots deliver better service to customers, personalize brand interactions and create more engaging marketing campaigns. Luyao Li, Director of Key Clients & Platform at Emotibot, demonstrated the technology of emotional chatbots with case studies.

MADJOR Hosts Event to Help Brands Elevate Customer Experience

MADJOR and Emotibot demonstrated a hotel booking and after-stay follow-up journey using MADBOT, a chatbot integrated with WeChat.

“It’s often that discussions on artificial intelligence are either overly abstract or too deeply focused on technology. We’re very happy that we could bring our clients and partners a new perspective that combines a long-term vision with some pragmatic advice to get started in the world of branded AI.” Said Kevin Gentle, Director and Lead Strategist at MADJOR.

Download the presentation PDF:
Making Science Fiction a Reality: Boost Your Customer Experience with Chatbots that Can Feel

View the Slideshare via MADJOR, Labbrand’s digital transformation agency.

About MADJOR

Headquartered in Shanghai, MADJOR uses a brand-led approach to elevate your digital thinking. MADJOR articulates insight, strategy, creative, and technology to organize and deliver comprehensive brand transformation. MADJOR changes the way brands work and the way people experience them.
 

About Emotibot

Emotibot Technologies Limited is founded by Kenny Chien, the former Partner Engineering Director of Microsoft Asia, dedicated to creating the first artificial intelligent partner in China. Emotibot is headquartered in Shanghai and has a research center in Boston. Emotibot’s diverse talents cover a wide range of research disciplines such as Deep Learning, Machine Learning, NLP, Data Mining, Image Processing, Voice Emotion Recognize.

  • SHARE
  • 
  • 
  • 
  • 
BACK

Sign up for our newsletter to get the latest insights, tips, and trends in branding, naming and innovation.

Related Article




Labbrand Creates Chinese Name 维绎丝 [wéi yì sī] for Lenzing’s Fabric Brand Veocel

SHANGHAI, November 6, 2018 – Lenzing AG, the international group headquartered in Austria, introduced its brand Veocel, which specializes in new non-woven fabric, to Chin…

Labbrand Group Won 3 Awards at the Transform Awards Asia 2023

SHANGHAI, November 20, 2023 - Transform Awards Asia 2023 came to a successful conclusion in Shanghai. Labbrand Group, in collaboration with Petit Bateau, Deepal Auto…

Labbrand Hosts Event to Uncover How Brands Can Leverage Social Media Big Data

SHANGHAI, September 2, 2016 – Labbrand hosted a LABSquare breakfast seminar themed “The Myth and Reality of Big Social: Leverage Social Big Data to Elevate Your Brand Str…

CIIE 2023 | Labbrand Group’s CEO Shares Insights on Sustainability Communications in CPG Brands  

SHANGHAI, November 10, 2023 - Today marks the end of the 6th China International Import Expo (CIIE) in Shanghai. With participation from over 3,400 companies representing…

Pernod Ricard China Launches DRINKS&CO with its Chinese Name 樽乐加 [zūn lè jiā] Created by Labbrand

Pernod Ricard is the world’s n°2 in wines and spirits. In China, Pernod Ricard leads the way among all international wine and spirits groups. Key brands such as Chivas Re…

Crocs Launches Its Chinese Tagline Created by Labbrand

As a world leader in innovative and casual footwear, Crocs is dedicated to the future of playfulness, relaxation and comfort. Its Classic Clog was instantly rec…

Why LABBRAND is the Top Brand Agency in China for Global-Minded Brands

In the dynamic and fast-evolving Chinese market, brands must navigate cultural nuances, regulatory complexity, and digital transformation — all while standing out in one …

Labbrand Research Director Archana Mohan Speaks at FUSE 2019 On Brand Innovation

Labbrand presented at FUSE 2019 on the topic of Leveraging the Power of the Collective to Fuel Brand Innovation. FUSE is an event for design & brand strategists, cele…

Ready to take your brand to new heights?

Let's start a conversation.
  • NEWSLETTER
  • CAREERS
  • PRIVACY POLICY
  • Labbrand Group
  • Labbrand
  • Madjor
  • SpringPillar

* Will be used in accordance with our Privacy Policy

A Labbrand Group Company © 2005-2025 Labbrand All rights reserved

沪ICP备17001253号-3
  • Follow us:
  • 
  • 
  • 
  • 
  • 
  • 

Contact us to get the latest insights, tips, and trends in branding, naming, and innovation.

* Will be used in accordance with our Privacy Policy

Cookie Notice

To improve your experience, we use cookies to provide social media features, offer you content that targets your particular interests, and analyse the performance of our advertising campaigns. By clicking on “Accept” you consent to all cookies. You also have the option to click “Reject” to limit the use of certain types of cookies. Please be aware that rejecting cookies may affect your website browsing experience and limit the use of some personalised features.

Accept Reject