Search for content of interest

  • About
  • ServiceS
    • Branding
    • Innovation
    • Naming
    • Strategy
    • Research
    • Design
  • Work
  • Insights
  • News
  • LOCATIONS
    • Shanghai
    • Paris
    • New York
    • Singapore
    • Malaysia

CN FR
  • About
  • ServiceS
    • Branding
    • Innovation
    • Naming
    • Strategy
    • Research
    • Design
  • Work
  • Insights
  • News
  • LOCATIONS
    • Shanghai
    • Paris
    • New York
    • Singapore
    • Malaysia
CONTACT

EN

  • CN
  • FR

Home News Lab News Detail
Contact Us

MADJOR Hosts Event to Help Brands Elevate Customer Experience with Emotional Chatbots

SHANGHAI, April 27, 2017 – MADJOR, Labbrand’s Digital Transformation Agency, partnered with Emotibot, an artificial intelligence technology company, to host a MADSquare breakfast seminar themed “Making Science Fiction a Reality: Boost Your Customer Experience with Chatbots that Can Feel” on April 21st, 2017 in Shanghai. Two speakers – Kevin Gentle from MADJOR and Luyao Li from Emotibot – introduced a fascinating world of the AI to the audience and uncovered how chatbots can be integrated into customer experience.

There’s a lot of buzz around AI, but how do brands make sense of the long term implications and the immediate opportunities that come from AI? Kevin Gentle, Director and Lead Strategist at MADJOR, pointed out that chatbots could be the most sensible way for brands to start on their AI journey. He gave instrumental examples of scenarios in which emotional chatbots deliver better service to customers, personalize brand interactions and create more engaging marketing campaigns. Luyao Li, Director of Key Clients & Platform at Emotibot, demonstrated the technology of emotional chatbots with case studies.

MADJOR Hosts Event to Help Brands Elevate Customer Experience

MADJOR and Emotibot demonstrated a hotel booking and after-stay follow-up journey using MADBOT, a chatbot integrated with WeChat.

“It’s often that discussions on artificial intelligence are either overly abstract or too deeply focused on technology. We’re very happy that we could bring our clients and partners a new perspective that combines a long-term vision with some pragmatic advice to get started in the world of branded AI.” Said Kevin Gentle, Director and Lead Strategist at MADJOR.

Download the presentation PDF:
Making Science Fiction a Reality: Boost Your Customer Experience with Chatbots that Can Feel

View the Slideshare via MADJOR, Labbrand’s digital transformation agency.

About MADJOR

Headquartered in Shanghai, MADJOR uses a brand-led approach to elevate your digital thinking. MADJOR articulates insight, strategy, creative, and technology to organize and deliver comprehensive brand transformation. MADJOR changes the way brands work and the way people experience them.
 

About Emotibot

Emotibot Technologies Limited is founded by Kenny Chien, the former Partner Engineering Director of Microsoft Asia, dedicated to creating the first artificial intelligent partner in China. Emotibot is headquartered in Shanghai and has a research center in Boston. Emotibot’s diverse talents cover a wide range of research disciplines such as Deep Learning, Machine Learning, NLP, Data Mining, Image Processing, Voice Emotion Recognize.

  • SHARE
  • 
  • 
  • 
  • 
BACK

Sign up for our newsletter to get the latest insights, tips, and trends in branding, naming and innovation.

Related Article




Labbrand Featured by Marketing Interactive on Cathay Pacific’s new premium travellifestyle brand

Global airline brand Cathay Pacific is launching a new premium travel lifestyle brand called "Cathay" that offers a new range of offers in dining, shopping, hotels, and w…

Nespresso Coffee Rename: Nespresso Launched New Chinese Name Nong Yu Ka Fei (浓遇咖啡) Created by Labbrand

SHANGHAI, October, 16, 2019 - In a momentous development in the realm of nespresso coffee rename, October 10th marked the official introduction of its new Chinese name—No…

Labbrand Wins LIA 2016 Verbal Identity Award

SHANGHAI, December 7, 2016 – Labbrand’s excellent brand solution has been honored at 31st London International Awards (LIA). The Chinese name creation for Thomas Cook, th…

Club Med Strategy in China: Labbrand Partners with Club Med to Develop New Brand Joyview by Club Med

SHANGHAI, February 11, 2015 – Witness the strategic move in Club Med strategy in China with the launch of Joyview by Club Med. The world's leading holiday brand introduce…

Labbrand Hosts Event to Discuss the Chinese Digital World

SHANGHAI, March 17, 2016 – Labbrand partnered with social media intelligence company Linkfluence to host a breakfast seminar themed “Making the Most Out of Chinese Social…

Chopard Launched the Chopard Chinese Name for Alpine Eagle Collection Created by Labbrand

Chopard, known as the Artisan of Emotions since 1860, is a family-run watchmaking and jewelry company. Nurtured by boundless creativity, Chopard belongs to the Grand Luxu…

Labbrand Managing Director Anabelle Hourriez Presents at The Indie Summit 2019

On May 10th, Labbrand Managing Director Anabelle Hourriez presented at The Indie Summit 2019 on the topic of Chinese brand naming. The Indie Summit an annual event where …

Labbrand Malaysia Launched: A New Office To Expand Labbrand’s APAC Presence 

SHANGHAI, Jan 2nd, 2024 – Today. Founded in 2005 in Shanghai, Labbrand is an international brand consultancy with a global presence in APAC, Europe, and North America. As…

Ready to take your brand to new heights?

Let's start a conversation.
  • NEWSLETTER
  • CAREERS
  • PRIVACY POLICY
  • Labbrand Group
  • Labbrand
  • Madjor
  • SpringPillar

* Will be used in accordance with our Privacy Policy

A Labbrand Group Company © 2005-2025 Labbrand All rights reserved

沪ICP备17001253号-3
  • Follow us:
  • 
  • 
  • 
  • 
  • 
  • 

Contact us to get the latest insights, tips, and trends in branding, naming, and innovation.

* Will be used in accordance with our Privacy Policy

Cookie Notice

To improve your experience, we use cookies to provide social media features, offer you content that targets your particular interests, and analyse the performance of our advertising campaigns. By clicking on “Accept” you consent to all cookies. You also have the option to click “Reject” to limit the use of certain types of cookies. Please be aware that rejecting cookies may affect your website browsing experience and limit the use of some personalised features.

Accept Reject