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Branding for a Better Planet: How LABBRAND is Leading Sustainable Storytelling

International Sustainability Awards has recognized LABBRAND for its outstanding contributions to shaping sustainable brand strategies globally. This accolade highlights the company’s influence in guiding businesses toward environmentally responsible communication, ensuring that sustainability is not just an operational goal but an integral part of brand identity.

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Brand Alphabetic Naming: Labbrand Creates Alphabetic Name for Renault’s New Crossover KADJAR

Explore the world of brand alphabetic naming with Renault as it unveils its new compact-crossover model, KADJAR, at the 2015 Geneva Motor Show. As a leading automotive ma…

Labbrand Creates New Chinese Brand Name for German Wheat Beer Brand Schöfferhofer

SHANGHAI, January 22, 2017 — Labbrand worked with Schöfferhofer to develop its Chinese brand name 星琥 [xīng hǔ] with strong brand differentiation in China. Schöfferhofer i…

Yukino Yamamoto, Managing Director Asia of Labbrand, to Judge 2017 Transform Awards Asia-Pacific

SINGAPORE, August 11, 2017 - Having won the Grand Prix at the 2016 awards, Labbrand was invited to become a member of the judging panel at 2017 Transform Awards Asia-Paci…

Crocs Launches Its Chinese Tagline Created by Labbrand

As a world leader in innovative and casual footwear, Crocs is dedicated to the future of playfulness, relaxation and comfort. Its Classic Clog was instantly rec…

Dior Product Names: Dior Launches Skincare Line Prestige with Chinese Name 迪奥花秘瑰萃 [dí ào huā mì guī cuì] Created by Labbrand

SHANGHAI, March 11, 2019 - Christian Dior SE, commonly known as Dior, is a European luxury goods company that currently designs and retails fashion goods, beauty products…

Labbrand Presents at the Food and Beverage Innovation Forum on Packaging Design in the F&B Sector

SHANGHAI, May 3, 2016 – Labbrand CEO Vladimir Djurovic was invited to speak at the Third Food & Beverage Innovation Forum held in Shanghai on April 20-22. Addressing …

Labbrand Launches MADJOR to Empower Digital Brand Transformation

SHANGHAI, October 11, 2016 – Labbrand, the leading China-originated global brand consultancy, launched MADJOR, a new brand specializing in digital brand transformation. S…

Labbrand Group Won 3 Awards at the Transform Awards Asia 2023

SHANGHAI, November 20, 2023 - Transform Awards Asia 2023 came to a successful conclusion in Shanghai. Labbrand Group, in collaboration with Petit Bateau, Deepal Auto…

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