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Branding for a Better Planet: How LABBRAND is Leading Sustainable Storytelling

International Sustainability Awards has recognized LABBRAND for its outstanding contributions to shaping sustainable brand strategies globally. This accolade highlights the company’s influence in guiding businesses toward environmentally responsible communication, ensuring that sustainability is not just an operational goal but an integral part of brand identity.

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Labbrand Presented at China Trademark Festival on Alphabetic Naming for Globalization

SHANGHAI, September 14, 2018 – Labbrand was invited by MARQUES to present at the China International Trademark Festival on Alphabetic Naming for Globalization, which draw…

Labbrand Featured by KrAsia on Chinese EV Market

Despite the growing popularity of electric cars in China, few automakers have managed to set themselves apart from the competition.

Calbee Partners with Labbrand for New Chinese Product Names of Best Selling Snacks

In an exciting collaboration with Calbee, Labbrand, the chosen partner, is proud to unveil the Chinese product naming for Japan's best-selling snacks, JagaRico and TomoRi…

Labbrand Wins Wayfinding Design Project for GF Securities’ New Headquarters

SHANGHAI, June 27, 2017 - Labbrand, the leading China-originated global brand consultancy, has officially been solicited by GF Securities for its identity design project …

LABBRAND Secures 12 wins at 2025 Transform Awards Asia

LABBRAND, the leading independent global brand consultancy with 20 years of expertise, has received an impressive 12 wins across 7 projects at the 2025 Transform Awards A…

LABBRAND and Indeed + Glassdoor Partnership in Southeast Asia: What Does This Mean for the Employer Brand Impact?

Singapore – 26 September 2024 – LABBRAND, the leading independent global brand consultancy, and Indeed + Glassdoor, an authority in job postings and employer reputat…

Labbrand Creates Chinese Name “流之律 [liú zhī lǜ]” for Shiseido’s New Ingestible Beauty Brand

Shiseido Group launched the new cutting-edge ingestible beauty brand INRYU流之律 [liú zhī lǜ]: Rhythm of flowing beauty in 2021. The brand adopts the "Nutri-Vessel…

Labbrand Develops Brand Strategy and Chinese Brand Identities for Thomas Cook Group and Its Brands

Brand Strategy and Management in Singapore: The Thomas Cook Case SHANGHAI, July 6, 2016 – In March 2015, Thomas Cook, the oldest name in travel, entered into a partnershi…

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