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LABBRAND Wins International Sustainability Awards for Green Branding Excellence

International Sustainability Awards has recognized LABBRAND for its outstanding contributions to shaping sustainable brand strategies globally. This accolade highlights the company’s influence in guiding businesses toward environmentally responsible communication, ensuring that sustainability is not just an operational goal but an integral part of brand identity.

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Hsu Fu Chi Launches 新琪玛·食刻 with Product Concept and Chinese Names Created by Labbrand

Hsu Fu Chi (徐福记[xú fú jì]), founded in 1992 by the Hsu brothers, is a food company based in China that manufactures various snacks and sweets. The company’s mission is to…

Brand Alphabetic Naming: Labbrand Creates Alphabetic Name for Renault’s New Crossover KADJAR

Explore the world of brand alphabetic naming with Renault as it unveils its new compact-crossover model, KADJAR, at the 2015 Geneva Motor Show. As a leading automotive ma…

Labbrand Wins 7 Awards at Transform Awards Asia Pacific 2017

HONG KONG, December 14, 2017 - Labbrand celebrated remarkable wins last week in Hong Kong at this year's Transform Awards Asia Pacific. Its excellent work in branding was…

Labbrand Creates Alphabetical and Chinese Names PHIDEON 辉昂 for Volkswagen’s New Flagship Sedan

SHANGHAI, April 26, 2016 – Global leader Volkswagen unveiled a new sedan named PHIDEON at the 2016 Beijing Auto Show this month. PHIDEON is positioned as the new C segmen…

Labbrand Gives Lecture at Conde Nast Center about “On-site Digital Activations”

SHANGHAI, September 7, 2016 – Labbrand was invited as a guest lecturer to present on "On-site Digital Activations" for the Fashion & Luxury Events Management course a…

Labbrand Featured by Marketing Interactive on Cathay Pacific’s new premium travellifestyle brand

Global airline brand Cathay Pacific is launching a new premium travel lifestyle brand called "Cathay" that offers a new range of offers in dining, shopping, hotels, and w…

Nestlé Launches Chinese Name for NesQino Created by Labbrand

Good food, Good life—that’s what Nestlé stands for. As the world’s largest food and beverage company, Nestlé is consistently driven by a simple purpose: enhancing the qua…

Campaign’s China Digital A-List Features Two-Time Winner Kevin Gentle from Labbrand

Labbrand’s digital strategy director Kevin Gentle has been featured in Campaign Asia’s Digital A-List in China. Kevin Gentle has set a strong momentum in China’s digital …

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