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Labbrand Featured by Marketing Interactive On Why Lululemon Should Resist the Pressures of Mass Appeal

Lululemon made headlines last month when it launched its first-ever running shoe, Blissfeel, for women in select stores across Mainland China, North America, and the UK. Blissfeel is also available online and three additional styles – Chargefeel, Strongfeel, and Restfeel – will be introduced in the coming months.

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Labbrand Presented at China Trademark Festival on Alphabetic Naming for Globalization

SHANGHAI, September 14, 2018 – Labbrand was invited by MARQUES to present at the China International Trademark Festival on Alphabetic Naming for Globalization, which draw…

Labbrand & Mediaman Host Event to Explore the Future of B2B Marketing Trend

Unlock insights into B2B Branding Trend with Labbrand and Mediaman. In a breakfast seminar themed "Innovations and Future Trends in B2B Marketing," speakers Kevin Gentle …

LABBRAND & DXOMARK Unveil Strategic Camera Insights to Shape the Future of Smartphone Imaging

Shanghai, China – In an era where smartphone photography and videography shape daily storytelling, LABBRAND is the partner of DXOMARK, the globally recognized camera benc…

Labbrand Wins at the iF Design Award 2021

SHANGHAI, April 15, 2021 - Good design brings strategic solutions and distinctive experiences for brands to stand out and resonate. We are delighted to announce…

Labbrand Managing Director Anabelle Hourriez Presents at The Indie Summit 2019

On May 10th, Labbrand Managing Director Anabelle Hourriez presented at The Indie Summit 2019 on the topic of Chinese brand naming. The Indie Summit an annual event where …

Labbrand Featured by BrandBerries on 6 Key Global Branding Trends And Predictions For 2023 And Beyond

As 2023 unfolds, here are six key global branding trends that will influence our industry in the future. 

Brand Innovation Strategy: Labbrand Partnered with Shui On Land for the Launch of SHUI ON WORKX

In May 2020, Shui On Land, the flagship property company of the Hong Kong-based Shui On Group launched, SHUI ON WORKX (瑞安办公 [ruì ān bàn gōng]), the innovative workspace b…

Labbrand Featured by Jing Daily on What Makes “World-weariness” Pertinent to the Luxury Fashion Community

“World-weariness” is a hot new aesthetic category that Chinese Gen Zers are relating to, but can Western luxury fashion brands take advantage of this trend?

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