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Labbrand Featured by Marketing Interactive on Cathay Pacific’s new premium travellifestyle brand

Global airline brand Cathay Pacific is launching a new premium travel lifestyle brand called “Cathay” that offers a new range of offers in dining, shopping, hotels, and wellness – enabling the brand to engage with customers not only when they fly with the company, but every day.

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Labbrand Featured by Brandberries on Shopping Journey Optimization through Digital Transformation

With a digital-as-default lifestyle emerging as the new normal, post pandemic, there are certain aspects of the shopping journey that present more opportunities or challe…

LABBRAND Secures 12 wins at 2025 Transform Awards Asia

LABBRAND, the leading independent global brand consultancy with 20 years of expertise, has received an impressive 12 wins across 7 projects at the 2025 Transform Awards A…

Savencia Fromage & Dairy Launches Alphabetic Name for US Cream Cheese Brand Liberty Lane Created by Labbrand

Liberty Lane, owned by the leading French dairy company Savencia Fromage & Dairy, is a new American cream cheese brand. Liberty Lane launched in the Asia Pacific mark…

Our 20-Year Quest: Exploring the Depth of Brand Power

From the heart of Suzhou Creek, to A Key Voice on Global Stage In 2005, LABBRAND began the first chapter of its brand story along Shanghai's Suzhou River. Today, LABBRAND…

LABBRAND and Curio Collection by Hilton Celebrate Transform Awards Asia 2024 Win for Brand Expression of La Festa Phu Quoc on Social Media Channels

Singapore — LABBRAND, the leading independent global brand consultancy with 20 years of experience, are proud to announce a win at Transform Awards Asia 2024 in the categ…

Labbrand and KRDS Hosts Event that Answers Important Questions about WeChat

SHANGHAI, July 9, 2015 – Labbrand partnered with KRDS to host a LABSquare breakfast seminar themed Turbocharging WeChat:A guide to creating Wechat mini sites that people …

Labbrand Gives Lecture at Conde Nast Center about “On-site Digital Activations”

SHANGHAI, September 7, 2016 – Labbrand was invited as a guest lecturer to present on "On-site Digital Activations" for the Fashion & Luxury Events Management course a…

Labbrand Creates Chinese Name “流之律 [liú zhī lǜ]” for Shiseido’s New Ingestible Beauty Brand

Shiseido Group launched the new cutting-edge ingestible beauty brand INRYU流之律 [liú zhī lǜ]: Rhythm of flowing beauty in 2021. The brand adopts the "Nutri-Vessel…

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