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Mia Chen

Aibiying stood out amongst over 1000 names after comprehensive linguistic checks as well as qualitative and quantitative research. Meaning ‘Welcome Each Other With Love’, this name conveys Airbnb’s brand vision of creating a global community connected through love and a world where everyone can belong anywhere.

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Takuro Tatsumi

TomoRico, with its new introduction in 2018, and JagaRico, since 1995, one of the most popular snacks in Japan. We sincerely hope that Chinese consumers can enjoy these t…

Damien Ferte

We have offices across 5 markets of which 4 are in Asia, where our main business is and Asia is very diverse which adds to the complexity of this entire naming process. A…

Frankie Taylor

It has been delightful and impressive to work with Labbrand team. Our global tagline 'Come As You Are' not just delivers the literal meaning but also carries the whole br…

Rich Qiu

China is a growing market for online learning solutions so we are excited to launch the new identity that conveys our mission and vision to Chinese professionals.

Mia Chen

Aibiying stood out amongst over 1000 names after comprehensive linguistic checks as well as qualitative and quantitative research. Meaning ‘Welcome Each Other With Love’,…

Julie Xin

Labbrand has been our long-time strategic naming partner. Among 10+ projects during our past collaboration, Kinder Tronky has been a challenging Chinese naming case. We h…

DFS

We want to extend our heartfelt gratitude for Labbrand's exceptional partnership and support over the past year. With great anticipation, we look forward to intensifying …

Vladimir Djurovic

The swift global expansion of Mytheresa 美遴世 exemplifies the brand’s success in delivering exceptional luxury shopping experiences to customers around the world while esta…

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