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Mia Chen

Aibiying stood out amongst over 1000 names after comprehensive linguistic checks as well as qualitative and quantitative research. Meaning ‘Welcome Each Other With Love’, this name conveys Airbnb’s brand vision of creating a global community connected through love and a world where everyone can belong anywhere.

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Alva Lv

It is all about the perfect coffee experience. We wanted the name to be as concise as Nespresso, and 浓遇 [nóng yù] definitely made it. We hope this wonderful "encount…

Amanda Liu

The creation of 敢迈™ is a result of the Danone team's extensive expertise and experience, as well as their sincere concern for 40+ age group in China. Labbrand is honored …

Amanda Liu

Labbrand is proud to have worked with Airbnb in the creation of 爱彼迎. The powerful message delivered by 爱彼迎 conveys in a clear way what Airbnb’s mission is to Chinese trav…

Cécile Mandonnet-Dupic

The name KADJAR carries a sense of surprise; people are not indifferent to it. It fits with the vehicle positioning and the vehicle personality.

Brittany Golob

“The challenges of the past year have been great as companies of all sizes have worked to mitigate the impact of the Covid-19 pandemic. That’s why this year’s Transform A…

Vladimir Djurovic

Congratulations to Contentsquare on the $500 Million Round E Founding. Contentsquare’s expertise in digital behavior analytics and its focus on innovation through AI is p…

Kevin Gentle

Innovation in the economy hospitality market is a very complicated exercise. Creativity must acknowledge and compose with concrete operational challenges that are often o…

Sheryl Yang

We’re at the crossroads of brand portfolio premiumization, with the collaboration with Labbrand, we paved the road for the long-term growth of brands in the category matr…

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