It has been delightful and impressive to work with Labbrand. Our global tagline ‘Come As You Are’ carries the whole brand philosophy behind. Hence, I imagine our Chinese version has to be simple yet profound, universal yet distinctive. During this explorative journey, Labbrand has demonstrated strong creativity and insights to guide the team and finally land on the most suitable choice. With the successful launch of the new Chinese tagline and brand & product names, we look forward to more collaborations with LABBRAND GROUP in the future.