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Labbrand Featured by Marketing Interactive On Why Lululemon Should Resist the Pressures of Mass Appeal

Lululemon made headlines last month when it launched its first-ever running shoe, Blissfeel, for women in select stores across Mainland China, North America, and the UK. Blissfeel is also available online and three additional styles – Chargefeel, Strongfeel, and Restfeel – will be introduced in the coming months.

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LABBRAND Named Best Luxury Branding Consultancy in Southeast Asia by Luxury Lifestyle Awards

We are proud to announce that LABBRAND has been honored as the Best Luxury Branding Consultancy in Southeast Asia by Luxury Lifestyle Awards. This prestigious recognition…

Labbrand Develops Brand Strategy and Chinese Brand Identities for Thomas Cook Group and Its Brands

SHANGHAI, July 6, 2016 – In March 2015, Thomas Cook, the oldest name in travel, entered into a partnership with leading Chinese investment group Fosun. Together, they loo…

Global Branding Company Labbrand Hosts Event to Celebrate its 10 Year Anniversary

SHANGHAI, October 15, 2015 – Global Branding Company Labbrand hosted a LABSquare breakfast seminar themed A Decade of Brand Innovations at UNDEFINE at M50 Creative Park. …

BE-KIND Launches Chinese Brand Name Created by Labbrand

BE-KIND is a food company based in New York City that produces healthy snacks such as whole nuts, fruit granola bars and healthy grains. Founded in 2004 by Daniel Lubetzk…

Brand Building in China: Labbrand Gives Public Lecture about Brand Building for Greenland

Shanghai, November 9, 2016 — Immerse yourself in the realm of brand building in China as Amanda Liu, VP and Creative Director of Labbrand, shares valuable insights at the…

Labbrand Wins Wayfinding Design Project for GF Securities’ New Headquarters

SHANGHAI, June 27, 2017 - Labbrand, the leading China-originated global brand consultancy, has officially been solicited by GF Securities for its identity design project …

Labbrand Presents at GlobalPETS Forum Asia 2016 to Inspire Brand Innovation in the Pet Industry

SHANGHAI, November 15, 2016 – Labbrand was invited to speak at the GlobalPETS Forum Asia 2016 held in Guangzhou, China on November 9th. Labbrand CEO Vladimir Djurovic and…

Labbrand Featured by Market Research News on International Brands Must Deeply Adapt Their Interpretation Within the Chinese Cultural Context

Labbrand's founder, Vladimir Djurovic, and Associate Director of Market Research, Irene Chen, were interviewed by Market Research News magazine. They shared examples of b…

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