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Labbrand Featured by Marketing Interactive On Why Lululemon Should Resist the Pressures of Mass Appeal

Lululemon made headlines last month when it launched its first-ever running shoe, Blissfeel, for women in select stores across Mainland China, North America, and the UK. Blissfeel is also available online and three additional styles – Chargefeel, Strongfeel, and Restfeel – will be introduced in the coming months.

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Labbrand Shanghai Shares Chinese Gen-Z Consumer Fragrance Consumption Insights at VOGUE BUSINESS

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LABBRAND and Curio Collection by Hilton Celebrate Transform Awards Asia 2024 Win for Brand Expression of La Festa Phu Quoc on Social Media Channels

Singapore — LABBRAND, the leading independent global brand consultancy with 20 years of experience, are proud to announce a win at Transform Awards Asia 2024 in the categ…

Driscoll’s Launches in China with Localized Brand Identity and Website Created by Labbrand

SHANGHAI, November 14, 2016 – Driscoll’s, the global leader for fresh strawberries and other berries, held a press event in Shanghai on November 10th, 2016. Hoping to pro…

Labbrand Featured by Marketing Interactive on How Brands Should Leverage Homegrown Advantage to Elevate the Service Experience.

Last week, ComfortDelGro officially launched its lifestyle app called Zig. ComfortDelgro's Zig is a mobile lifestyle platform that combines journey planning, transport bo…

Labbrand Featured by Marketing Interactive on Whether Malaysia Airlines Should Risk Revamping Its Iconic Kebaya

Malaysia Airlines’ contemplation on revamping its iconic sarong kebaya uniform worn by its cabin crew saw many Malaysians expressing their love for the current uniform, a…

Labbrand Hosts Event to Discuss the Chinese Digital World

SHANGHAI, March 17, 2016 – Labbrand partnered with social media intelligence company Linkfluence to host a breakfast seminar themed “Making the Most Out of Chinese Social…

Hsu Fu Chi Launches 新琪玛·食刻 with Product Concept and Chinese Names Created by Labbrand

Hsu Fu Chi (徐福记[xú fú jì]), founded in 1992 by the Hsu brothers, is a food company based in China that manufactures various snacks and sweets. The company’s mission is to…

Labbrand and KRDS Hosts Event that Answers Important Questions about WeChat

SHANGHAI, July 9, 2015 – Labbrand partnered with KRDS to host a LABSquare breakfast seminar themed Turbocharging WeChat:A guide to creating Wechat mini sites that people …

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