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Labbrand Featured by Jing Daily on What Makes “World-weariness” Pertinent to the Luxury Fashion Community

“World-weariness” is a hot new aesthetic category that Chinese Gen Zers are relating to, but can Western luxury fashion brands take advantage of this trend?

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Top Branding Agency, LABBRAND Wins Silver Award for Best Localization of an International Brand at 2024 Transform Awards North America

Shanghai (October 2024) – LABBRAND, a top brand agency, and XCMG Group proudly took home the silver award for "2024 Best Localization of an International Brand" at the pr…

Labbrand Malaysia Launched: A New Office To Expand Labbrand’s APAC Presence 

SHANGHAI, Jan 2nd, 2024 – Today. Founded in 2005 in Shanghai, Labbrand is an international brand consultancy with a global presence in APAC, Europe, and North America. As…

Labbrand Creates Chinese Brand Name For Graphcore

Brand Naming and Branding Strategy Behind Graphcore’s Chinese Identity Graphcore is a British semiconductor company that develops accelerators for AI and machine learning…

Labbrand Creates Chinese Name for Kids Clothing Brand The Children’s Place

SHANGHAI, November 10, 2016 – Embark on the journey of a leading kids clothing brand as The Children’s Place, the largest specialty retailer in North America, officially …

Philips Rebranding Strategy: Philips Lighting Rebrands as Signify with Chinese Brand Identity Created by Labbrand

SHANGHAI, JULY 27, 2018 - Philips Lighting, the world leader in lighting, launched its new company name Signify 昕诺飞 on May 16th. Labbrand's expertise shines through in th…

MADJOR Partners with 55 to Uncover How to Optimize WeChat Strategy with Data

SHANGHAI, February 23, 2017 – MADJOR, Labbrand’s Digital Transformation Agency, partnered with 55, a data company to host a MADSquare breakfast seminar themed “Optimize Y…

LABBRAND Secures 12 wins at 2025 Transform Awards Asia

LABBRAND, the leading independent global brand consultancy with 20 years of expertise, has received an impressive 12 wins across 7 projects at the 2025 Transform Awards A…

Why LABBRAND is the Top Brand Agency in China for Global-Minded Brands

In the dynamic and fast-evolving Chinese market, brands must navigate cultural nuances, regulatory complexity, and digital transformation — all while standing out in one …

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