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Labbrand Featured by KrAsia on Chinese EV Market

Despite the growing popularity of electric cars in China, few automakers have managed to set themselves apart from the competition.

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Labbrand Featured by Transform Magazine on The Packaging Design of Burger Giants

In the month when the two titans of the burger world revamped their packaging design, we asked experts from brand agencies around the world to take sides in the most epic…

Labbrand Developed the Chinese Brand Name 迈德康 [mài dé kāng] and Chinese Logo for MasterControl

Labbrand, a leading China-originated global brand consultancy, engaged by MasterControl, has created a Chinese brand name and Chinese logo for the company’s brand la…

Top Branding Agency, LABBRAND Wins Silver Award for Best Localization of an International Brand at 2024 Transform Awards North America

Shanghai (October 2024) – LABBRAND, a top brand agency, and XCMG Group proudly took home the silver award for "2024 Best Localization of an International Brand" at the pr…

Labbrand Wins Two Awards at Transform Awards North America 2018

NEW YORK, October 30, 2018 - Labbrand’s work with Voya Financial, the New York-based financial, retirement, investment and insurance company, was honored with two awards …

Announcing Labbrand’s Global Naming Month

"A name is the start of every branding journey." At Labbrand, we started as Namers nearly 15 years ago. In these years, we've blossomed into a group of 3 companies a…

Philips Rebranding Strategy: Philips Lighting Rebrands as Signify with Chinese Brand Identity Created by Labbrand

SHANGHAI, JULY 27, 2018 - Philips Lighting, the world leader in lighting, launched its new company name Signify 昕诺飞 on May 16th. Labbrand's expertise shines through in th…

Labbrand Creates Chinese Name 适乐肤 for L’Oréal’s Skincare Brand CeraVe

SHANGHAI, October 23, 2018 – CeraVe, a skincare company owned by L’Oréal, recently launched its Chinese brand identity, including a Chinese brand name created by Labbrand…

Labbrand Research Director Archana Mohan Speaks at FUSE 2019 On Brand Innovation

Labbrand presented at FUSE 2019 on the topic of Leveraging the Power of the Collective to Fuel Brand Innovation. FUSE is an event for design & brand strategists, cele…

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