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Anabelle Hourriez

It was a pleasure to meet so many industry peers and connect with such a warm group of people with diverse expertise and background. I was honored to be a guest speaker about the art and science of Chinese naming, sharing our passion for culture and language at Labbrand. A special thanks to Julian and the team at thenetworkone.

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Jason Wang

Glad to see the great launch of NesQino, and the hot buzz the brand is widely gaining among consumers. We were impressed by the innovative spirit of Nestlé during the nam…

Alva Lv

It has been an inspiring and delightful journey to work with Pernod Ricard team. DRINKS&CO’s customized experience and convenient service leave us great impression du…

Allison Rose

Liberty Lane is an iconic brand for bakers who want to achieve the classic flavor of American cheesecake. The brand paints the picture of a small road in the American cou…

Amanda Liu

Labbrand is proud to have worked with Airbnb in the creation of 爱彼迎. The powerful message delivered by 爱彼迎 conveys in a clear way what Airbnb’s mission is to Chinese trav…

Professor Dr. Peter Zec

Congratulations on this great achievement! Never before have so many companies and agencies faced the professional judgment of our international jury as this year. The fa…

Ray Ju

We are thrilled to collaborate with MasterControl on this naming and design project. The final name stood out from about 300 different name options for its accurate refle…

Bhajinder Kaur

Thank you so much for everything throughout the brand crystallization journey. It captures the brand essence beautifully and leaves room for more growth. It’s been amazin…

Nespresso Brand Team

In 2022, we continued collaboration with Labbrand who created the product names for 4 hero products in Chinese. Among these, Lattissima One is the first coffee machine th…

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