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Alva Lv

What Graphcore doing is ground-breaking, so does the Chinese brand name. 拟未 [nǐ wèi] strongly brings the connotation of artificial intelligence. It feels grand and visionary, just like a blueprint to construct the future. We believe the new name will certainly help the brand to achieve greater success in China market. 

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Brad Yao

It was a pleasant and inspirational experience working with the Labbrand team.  They brought to life the distinct vibes of 29 cities from across China through their creat…

Alva Lv

We have a good longstanding collaboration with HFC and are delighted to see the sustainable innovative efforts that HFC has made in the snack category. This time, we had …

David Chan

It was a pleasant and inspirational process working with the Labbrand team, for their insightful understanding of the world that Lanvin Group is operating in, precise cap…

Julie Xin

Labbrand has been our long-time strategic naming partner. Among 10+ projects during our past collaboration, Kinder Tronky has been a challenging Chinese naming case. We h…

Gareth Locke

Creating our Chinese Name shows Mytheresa aims to further integrate into China and strengthen our commitment in the region. We are actively part of the Chinese luxury eco…

Vladimir Djurovic

The swift global expansion of Mytheresa 美遴世 exemplifies the brand’s success in delivering exceptional luxury shopping experiences to customers around the world while esta…

Dede Chan Brignoli

We are delighted to unveil the Chinese name 美遴世 (Mei Lin Shi) for Mytheresa which perfectly captures our enduring quest to find the finest edit in luxury, through careful…

Yuxiang YANG

The name ‘CYPHANT’ adopts the opinions of young employees. The two components of the name ‘Cyber’ and ‘elephant’ sound a bit inharmonious at first. But it is this inharmo…

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