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Labbrand Featured by Marketing Interactive on McLaren X Google Partnership

McLaren Racing has appointed Google as the official partner of the McLaren Formula One Team and the McLaren MX Extreme E Team from 2022. The multi-year partnership aims to bring “the best of Google products to McLaren” to provide a more seamless technology experience across devices, McLaren said in a statement.

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Labbrand Featured by Market Research News on International Brands Must Deeply Adapt Their Interpretation Within the Chinese Cultural Context

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SHANGHAI, June 27, 2017 - Labbrand, the leading China-originated global brand consultancy, has officially been solicited by GF Securities for its identity design project …

Labbrand Creates Chinese Brand Name 揽胜星脉 for Land Rover’s New Luxury SUV

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Brand Innovation Strategy: Labbrand Partnered with Shui On Land for the Launch of SHUI ON WORKX

In May 2020, Shui On Land, the flagship property company of the Hong Kong-based Shui On Group launched, SHUI ON WORKX (瑞安办公 [ruì ān bàn gōng]), the innovative workspace b…

Auto Brand Names: Renault’s New Crossover KADJAR Launched in China with Chinese Name Created by Labbrand

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