Search for content of interest

  • About
  • ServiceS
    • Branding
    • Innovation
    • Naming
    • Strategy
    • Research
    • Design
  • Work
  • Insights
  • News
  • LOCATIONS
    • Shanghai
    • Paris
    • New York
    • Singapore
    • Malaysia

CN FR
  • About
  • ServiceS
    • Branding
    • Innovation
    • Naming
    • Strategy
    • Research
    • Design
  • Work
  • Insights
  • News
  • LOCATIONS
    • Shanghai
    • Paris
    • New York
    • Singapore
    • Malaysia
CONTACT

EN

  • CN
  • FR

Home News Lab News Detail
Contact Us

Labbrand Featured by Marketing Interactive on Chinese Tech Giant’s Logo Revamp

Last week, a day ahead of April Fools’ Day, Xiaomi decided to release news regarding its slight logo tweak, where it adopted a softer, rounder contour on the corners compared to its previous square, sharp-edged logo. Despite the change, its iconic orange colour was retained to convey the brand’s liveliness and youthfulness.

  • SHARE
  • 
  • 
  • 
  • 
BACK

Sign up for our newsletter to get the latest insights, tips, and trends in branding, naming and innovation.

Related Article




Labbrand Expands Global Presence with New York Office Launch

With offices already established in Europe and Asia, Labbrand offers brand creation, brand growth, and brand innovation services by translating insights into effective br…

Brand Alphabetic Naming: Labbrand Creates Alphabetic Name for Renault’s New Crossover KADJAR

Explore the world of brand alphabetic naming with Renault as it unveils its new compact-crossover model, KADJAR, at the 2015 Geneva Motor Show. As a leading automotive ma…

Hsu Fu Chi Launches 新琪玛·食刻 with Product Concept and Chinese Names Created by Labbrand

Hsu Fu Chi (徐福记[xú fú jì]), founded in 1992 by the Hsu brothers, is a food company based in China that manufactures various snacks and sweets. The company’s mission is to…

Labbrand Creates Chinese Brand Name 优领思 [yōu lǐng sī] and Visual Identity for Udemy Brand Localization New York

How Brand Naming and Design Consultancy in Singapore Localized Udemy SHANGHAI, March 27, 2023 - Labbrand, a leading global brand consultancy renowned for its exceptional …

Top Branding Agency Labbrand Wins Five Awards at Transform Awards Asia Pacific 2015

SHANGHAI, November 19, 2015 – Top branding agency Labbrand’s innovative brand solutions were honored again at Transform Magazine’s annual Asia Pacific Award Ceremony. Thi…

Labbrand Group Won 3 Awards at the Transform Awards Asia 2023

SHANGHAI, November 20, 2023 - Transform Awards Asia 2023 came to a successful conclusion in Shanghai. Labbrand Group, in collaboration with Petit Bateau, Deepal Auto…

Labbrand Creates Chinese Brand Name For Omega Plus

Omega Plus® pet food is distributed by Omega Innovations, a division of New Zealand King Salmon which has been sustainably farming the King salmon species in the stunning…

Labbrand Featured by Marketing Interactive on Cathay Pacific’s new premium travellifestyle brand

Global airline brand Cathay Pacific is launching a new premium travel lifestyle brand called "Cathay" that offers a new range of offers in dining, shopping, hotels, and w…

Ready to take your brand to new heights?

Let's start a conversation.
  • NEWSLETTER
  • CAREERS
  • PRIVACY POLICY
  • Labbrand Group
  • Labbrand
  • Madjor
  • SpringPillar

* Will be used in accordance with our Privacy Policy

A Labbrand Group Company © 2005-2025 Labbrand All rights reserved

沪ICP备17001253号-3
  • Follow us:
  • 
  • 
  • 
  • 
  • 
  • 

Contact us to get the latest insights, tips, and trends in branding, naming, and innovation.

* Will be used in accordance with our Privacy Policy

Cookie Notice

To improve your experience, we use cookies to provide social media features, offer you content that targets your particular interests, and analyse the performance of our advertising campaigns. By clicking on “Accept” you consent to all cookies. You also have the option to click “Reject” to limit the use of certain types of cookies. Please be aware that rejecting cookies may affect your website browsing experience and limit the use of some personalised features.

Accept Reject