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In the expansive realm of bottled water consumption, China stands as the world's third-largest consumer market. Amidst t…
Read the updated version of this articleThe Six Laws of Chinese Brand Name here. Nowadays it is widely recognized t…
When encountering a brand logo, what catches your eye first? Colors, images, or the name? Scientific studies reveal that…
In 2009, Jack Dorsey, co-founder and chairman of Twitter, Inc., humorously defined Twitter as "a short burst of inconseq…
BMW, the renowned German luxury car manufacturer, is set to broaden its electric vehicle (EV) portfolio under the "Proje…
As we mentioned before, the new General Motors consists of four core brands with excellent auto brand positioning, inclu…
Unlock the power of effective advertising by delving into the realm of semiotic analysis. In the diverse landscape of Ch…
In the realm of cosmetics, crafting effective Chinese product naming is crucial for international brands like Estee Laud…
An effective brand identity is commonly perceived as a good brand name and logo, trendy package design ― dimensions whic…
When you think of a great brand, what comes to mind? Some of the most valuable brands in the world today include Google,…
Does the smell of a good hamburger make you salivate? Did you know you can have this scent around you all day long, simp…
Discover the epitome of elegance with 1436, a renowned Luxury Chinese Fashion Brand. Launched in 2007 by the prestigious…
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