Search for content of interest

  • About
  • ServiceS
    • Branding
    • Innovation
    • Naming
    • Strategy
    • Research
    • Design
  • Work
  • Insights
  • News
  • LOCATIONS
    • Shanghai
    • Paris
    • New York
    • Singapore
    • Malaysia

CN FR
  • About
  • ServiceS
    • Branding
    • Innovation
    • Naming
    • Strategy
    • Research
    • Design
  • Work
  • Insights
  • News
  • LOCATIONS
    • Shanghai
    • Paris
    • New York
    • Singapore
    • Malaysia
CONTACT

EN

  • CN
  • FR

Home Client Testimonials Detail
Contact Us

Alva Lv

We’re amazed by the profound history of Chopard, its vision of innovation and passion towards watchmaking. The Alpine Eagle Watch Collection is inspired by majestic eagle soaring in the sky of Alps mountain. And it’s truly an honor to develop the verbal identity for it. The chosen name 雪山傲翼 [xuě shān ào yì] feels grand, unique and charismatic. The ‘proud’ DNA embedded in the name echoes perfectly with this collection which is meant to celebrate the strength and spirits of contemporary ‘Eagles’.

  • SHARE
  • 
  • 
  • 
  • 
BACK

Sign up for our newsletter to get the latest insights, tips, and trends in branding, naming and innovation.

Related Article




Hazel Koh

“Labbrand is by far one of the best agencies which I’ve worked with. With extremely innovative research methodology and remarkably insightful reporting, the output which …

Philippe Guettat

Pernod Ricard has been privileged to play our part in China’s dynamic development for over 30 years. We consider it our mission to bring to life the most iconic malt whis…

Alva Lv

The collaboration with the Mytheresa team has been exciting and memorable, and both the German and Chinese management teams were deeply involved in the selection and crea…

David Chan

It was a pleasant and inspirational process working with the Labbrand team, for their insightful understanding of the world that Lanvin Group is operating in, precise cap…

Professor Dr. Peter Zec

Congratulations on this great achievement! Never before have so many companies and agencies faced the professional judgment of our international jury as this year. The fa…

Alfonso Troisi

We do have very high expectations for Nespresso Chinese naming. Under this context, 浓遇 [nóng yù] stood out among all the others with a vivid storytelling charm …

Amanda Liu

Having a good name is the first step to develop in the Chinese market. We rely on professional naming experience and consumer insight to create the Chinese name "宝黎研萃"  […

Alva Lv

What’s special about Omega Plus is that it makes pet food that’s 100% natural using New Zealand King Salmon as the number one ingredient. So, one of our key challenges is…

Ready to take your brand to new heights?

Let's start a conversation.
  • NEWSLETTER
  • CAREERS
  • PRIVACY POLICY
  • Labbrand Group
  • Labbrand
  • Madjor
  • SpringPillar

* Will be used in accordance with our Privacy Policy

A Labbrand Group Company © 2005-2025 Labbrand All rights reserved

沪ICP备17001253号-3
  • Follow us:
  • 
  • 
  • 
  • 
  • 
  • 

Contact us to get the latest insights, tips, and trends in branding, naming, and innovation.

* Will be used in accordance with our Privacy Policy

Cookie Notice

To improve your experience, we use cookies to provide social media features, offer you content that targets your particular interests, and analyse the performance of our advertising campaigns. By clicking on “Accept” you consent to all cookies. You also have the option to click “Reject” to limit the use of certain types of cookies. Please be aware that rejecting cookies may affect your website browsing experience and limit the use of some personalised features.

Accept Reject