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Labbrand Featured by Brandberries on Shopping Journey Optimization through Digital Transformation

With a digital-as-default lifestyle emerging as the new normal, post pandemic, there are certain aspects of the shopping journey that present more opportunities or challenges, within the context of digital transformation – depending on the way we want to look at it.

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Labbrand Speaks at IIeX 2019 On the Topic of Sensory Branding and Naming Co-creation

Labbrand’s New York team presented at IIeX 2019 on the topics of Sensory Branding and Naming Co-creation to Unlock Growth Potential & Amplifying the Senses through Le…

Labbrand Featured by BrandBerries on 6 Key Global Branding Trends And Predictions For 2023 And Beyond

As 2023 unfolds, here are six key global branding trends that will influence our industry in the future. 

LABBRAND & DXOMARK Unveil Strategic Camera Insights to Shape the Future of Smartphone Imaging

Shanghai, China – In an era where smartphone photography and videography shape daily storytelling, LABBRAND is the partner of DXOMARK, the globally recognized camera benc…

Labbrand Research Director Archana Mohan Speaks at FUSE 2019 On Brand Innovation

Labbrand presented at FUSE 2019 on the topic of Leveraging the Power of the Collective to Fuel Brand Innovation. FUSE is an event for design & brand strategists, cele…

Labbrand Featured by Jing Daily on What Makes “World-weariness” Pertinent to the Luxury Fashion Community

“World-weariness” is a hot new aesthetic category that Chinese Gen Zers are relating to, but can Western luxury fashion brands take advantage of this trend?

Labbrand Group Won 3 Awards at the Transform Awards Asia 2023

SHANGHAI, November 20, 2023 - Transform Awards Asia 2023 came to a successful conclusion in Shanghai. Labbrand Group, in collaboration with Petit Bateau, Deepal Auto…

Brand Building in China: Labbrand Gives Public Lecture about Brand Building for Greenland

Shanghai, November 9, 2016 — Immerse yourself in the realm of brand building in China as Amanda Liu, VP and Creative Director of Labbrand, shares valuable insights at the…

Auto Brand Names: Renault’s New Crossover KADJAR Launched in China with Chinese Name Created by Labbrand

SHANGHAI, March 3, 2016 – Auto Brand Names Dongfeng-Renault, the joint-venture between world’s leading automotive manufacturer Renault and one of China’s top automotive m…

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