Chinese Product Naming

Our expert team possesses a profound understanding of the Chinese language and culture, allowing us to offer a wide range of Chinese naming services that reflect your bra…

Product Naming 

Pain Point A product name identifies a specific product or service and could be as generic as an outright descriptor. But when it comes to product and brand recognition, …

Naming System and Nomenclature Creation

How is Naming System different from Brand Architecture?   A naming system differs from a Brand Architecture that answers the question of What is the relationshi…

Alphabetic Naming

Pain Points  After achieving success in the home market, many Chinese brands start expanding overseas. Having an authentic brand naming strategy is the first step to…

Nickname Creation

Name Story Development

Brand Naming Change Management

With our expert team and signature naming methodology. we ensure that every brand we work with achieves the most effective and memorable verbal pranding for long term suc…

Chinese Brand Naming

Pain Point  Most international brands entering China face the critical challenge of creating a good Chinese name. Chinese consumers prefer to call a brand in Chinese…