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Jessie Zhang

Jessie Zhang Overview

Labbrand has a good understanding of BIOLOGIQUE RECHERCHE’s brand positioning and our distinctive approach to skin care. It has been a pleasure working with them to develop a new Chinese name with the help of their professional knowledge of the Chinese market and consumers.

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Associate Account Director, Labbrand Group

We are extremely proud to have gained the trust of Petit Bateau on empowering this iconic French kidswear brand to grow its presence in the competitive Chinese market. Ou…

Judy Wang

As the guests said, ‘it may be easy to create a brand name, but it’s extremely difficult to do it well.’ - It’s because each brand name is the combination of sound, meani…

Olina Fan

The team’s expertise and experiences in kids industry are quite interesting. We are impressed by your efforts and understanding of our brand during the pitch process. The…

Cécile Mandonnet-Dupic

The name KADJAR carries a sense of surprise; people are not indifferent to it. It fits with the vehicle positioning and the vehicle personality.

Jason Wang

Glad to see the great launch of NesQino, and the hot buzz the brand is widely gaining among consumers. We were impressed by the innovative spirit of Nestlé during the nam…

Annie Gu

We had a great time collaborating with Labbrand team. They provided vital support in the development and creative research of 敢迈™ based on consumer insights.

Alva Lv

The collaboration with the Mytheresa team has been exciting and memorable, and both the German and Chinese management teams were deeply involved in the selection and crea…

Mia Chen

Aibiying stood out amongst over 1000 names after comprehensive linguistic checks as well as qualitative and quantitative research. Meaning ‘Welcome Each Other With Love’,…

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