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As the world changes continuously, so are naming trends and cultural landscapes. Airbnb, Uber, Netflix, Amazon, Google, …
Crafting Distinctive Brand Names Have you entered a room, called out “Jason” and had more than one person turned towards…
With consumers more attuned to subtle differences during brand purchase and discovery, engaging with their senses has be…
The 2019 Shanghai International Auto Show, which concluded on April 25th, attracted more than a thousand exhibitors and …
Uncovering the Art of Product Nicknames When it comes to celebrity culture, the Internet is the best at choosing nicknam…
With the recent global success of Korean music bands such as BTS and BlackPink, Korean Pop (K-pop) is no longer just a s…
In recent years, the Pharmaceutical Naming landscape in China has witnessed remarkable growth, contributing significantl…
Unveiling Korean Brand Naming Trends: How Culture Shapes Brand Names From Samsung, Korea’s homegrown tech giant that riv…
When optimistic announcements are made about mergers & acquisitions with 13 billion dollar price tags, there is no s…
In the Digital Age, Unveiling FMCG Brand Naming Trends In recent years, consumer behavior, language style, and even soci…
Exploring Naming Trends in the Automotive Industry: Insights from the 2017 Shanghai Auto Show Featuring the theme of “Co…
The following article is part of our ‘Naming for Gaming’ series, where we uncover English and Chinese naming trends that…
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