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Creating proximity: the new era of acronyms

Creating proximity: the new era of acronyms

Three Interesting Trends in Chinese Naming for New Consumer Brands

Three Interesting Trends in Chinese Naming for New Consumer Brands

How to Name Plant-based Dairy Brands?

How to Name Plant-based Dairy Brands?

How to name a mental health company

How to Name a Mental Health Company?

snacks

Brand Naming Trends in the Snacks and Confectionery Industry

When Brand Naming Meets the Metaverse

When Brand Naming Meets the Metaverse

Virtual Influencer: How to build its Business Image with Verbal Branding Strategy?

Virtual Influencer: How to build its Business Image with Verbal Branding Strategy?

Gen Zs & the Future of the Metaverse

Gen Zs & the Future of the Metaverse

Understanding Gen Zs in Asia – Their Expectations and Influence on Brands

Understanding Gen Zs in Asia – Their Expectations and Influence on Brands

Trending brands are building parallel universes, which are shaping tomorrow’s promised lands.

Space Oddity: Exploring Parallel Brand Universes?

Gen Z

Verbal Branding: How to Crack into Gen-Z’s World?

Labbrand 4 Facets model

How to Create a Good Brand Name? – Use 4 Facets Branding Model as a Guiding Tool

Tiktok

How to Create a Good Alphabetic Name for Chinese Brand?

Plant-based

Decoding Brand Naming Strategies of Plant-based Meat Brands

Band Naming in China

What to Keep in Mind for Brand Naming in China?

4 Brand Naming Strategies in Times of M&A

4 Brand Naming Strategies in Times of M&A

SOUND WAVE

Making Sense of Sound—Sound Symbolism & Naming

What the #$%&?: Exploring the Use of Symbols in Brand Names

What the #$%&?: Exploring the Use of Symbols in Brand Names

GREE 1

Gree Electric: Made in China, Loved by The World

Auto Naming Insights

Embrace New Trends—2021 Auto Naming Insights

Aston Martin: Power, Beauty, Soul

Aston Martin: Power, Beauty, Soul

Henan Museum

Henan Museum: History Unboxed

MollyBox

Mollybox: A New Way to Pamper Your Cat

Saturnbird

Saturnbird: Nature, Lifestyle, Coffee

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