Search for content of interest
  • About
  • ServiceS
    • Branding
    • Innovation
    • Naming
    • Strategy
    • Research
    • Design
  • Work
  • Insights
  • News
  • LOCATIONS
    • Shanghai
    • Paris
    • New York
    • Singapore
    • Kuala Lumpur

CN FR
  • About
  • ServiceS
    • Branding
    • Innovation
    • Naming
    • Strategy
    • Research
    • Design
  • Work
  • Insights
  • News
  • LOCATIONS
    • Shanghai
    • Paris
    • New York
    • Singapore
    • Kuala Lumpur
CONTACT

EN

  • CN
  • FR

Home About Our Team Detail
Contact Us

Sam Yang

Sam Yang Overview

Sam Yang is a brand-driven creative and design leader with 20 years of experience in brand creativity and design, specializing in building long-term, internationally competitive brand design systems for global and China’s leading enterprises. He possesses cross-industry brand design system integration capabilities and creative practice experience recognized by international awards.

Sam has served as Executive Creative Director at world-renowned brand design agencies FutureBrand and JDO (China region), Senior Design Consultant at Interbrand, and Brand Creative Director at Alibaba Group’s Fliggy. His design works have consistently won the German iF Design Award, Red Dot Award, and the Gold Award at Transform Awards Asia Pacific for multiple consecutive years. In 2023, he received the “Newcomer of the Year” Award from 17PR’s Annual Communications Industry Awards.

  • SHARE
  • 
  • 
  • 
  • 
BACK

Sign up for our newsletter to get the latest insights, tips, and trends in branding, naming and innovation.

Related Article




VLADIMIR DJUROVIC

Vladimir founded Labbrand in 2005. He has assisted over 100 companies in understanding the Chinese market, positioning their brands, and executing their strategies in Chi…

AURÈLIE PLESSIER

Aurélie Plessier brings over two decades of extensive advertising agency experience to the table, having held key roles at prestigious firms such as Y&R, TBWA, Grey I…

Eileen Tang

With over a decade of experience in insights and innovation across Asia, Eileen leverages her distinctive anthropological lens to decode real-life behavior into actionabl…

Alex Lessard

Alex brings over a decade of Asia-based experience leading teams in research, strategy, and innovation. His parallel experience building and growing a consumer tech start…

JESSALYNN CHEN

Jessalynn is based in Singapore to lead the development and growth of Labbrand in the Southeast Asia region. Passionate about business transformation, experience creation…

RAY JU

Ray oversees Labbrand New York’s corporate social media accounts while supporting the office’s ongoing projects, business development, and public relations. Ray has a str…

AMANDA LIU

Amanda assisted with the setup of Labbrand Shanghai in 2005 and is the Director of the Verbal Creative department. Amanda has a profound knowledge of Chinese culture, lan…

YUHANG YANG

As an Associate Account Director, Yuhang develops trust-based relationships with key prospects and clients and liaises between project teams and external stakeholders to …

Ready to take your brand to new heights?

Let's start a conversation.
  • NEWSLETTER
  • CAREERS
  • PRIVACY POLICY
  • Labbrand Group
  • Labbrand
  • Madjor
  • SpringPillar

* Will be used in accordance with our Privacy Policy

A Labbrand Group Company © 2005-2025 Labbrand All rights reserved

沪ICP备17001253号-3
  • Follow us:
  • 
  • 
  • 
  • 
  • 
  • 

Contact us to get the latest insights, tips, and trends in branding, naming, and innovation.

* Will be used in accordance with our Privacy Policy

Cookie Notice

To improve your experience, we use cookies to provide social media features, offer you content that targets your particular interests, and analyse the performance of our advertising campaigns. By clicking on “Accept” you consent to all cookies. You also have the option to click “Reject” to limit the use of certain types of cookies. Please be aware that rejecting cookies may affect your website browsing experience and limit the use of some personalised features.

Accept Reject