ABOUT LABBRAND GROUP
We implement branding methods for global companies, organizations and institutions to create brand identities and innovations, digital experiences and cultural transformation.
We create value in operation efficiency through commitment to the vision for the entire organization across Marketing, Sales, Innovation, HR and R&D.
DESCRIPTION OF THE POSITION
Labbrand is looking for a bright and responsible Corporate Branding Intern, based in our Shanghai headquarters. You will assist to develop and strengthen our own brand to be more powerful and successful. You will assist to keep track of our brand images, explore branding activities to promote our brand, share our knowledge and insight on different platform online and offline, and help maintain public relationship with correspondents, media and related associations.
MAIN RESPONSIBILITIES
- Assist the research, writing and editing of articles including company blog, reports and publications.
- Maintain public relations, correspondence, media enquiries and special events.
- Conduct new communication activities in particular new formats and media.
- Assist to monitor corporate brand image and marketing activities, online and offline to maximize the quality and quantity of incoming requests.
REQUESTED COMPETENCIES
General:
- Result and customer oriented
- Good sense of accountability and responsibility with integrity and trust
- Ability to progress autonomously and strong learning ability
- Collaborative sense
- Cross cultural sensitivity with proficiency in English and Chinese
Corporate Branding specific:
- Undergraduate students, major in public relations, marketing management, or related field is a plus
- Quality acumen with an attention to details
- Brand thinking and capacity for abstraction
MASTER OUR HUMAN POWER TO SHAPE THE FUTURE
We are passionate about exploration.
We explore new territories with a passion for the branding industry—from the power of words & ideas to digital & culture transformation, from B2C to B2B, from Shanghai headquarters to APAC and worldwide. We are multi-cultural and diverse, we are in tune with the latest trends in the branding field, and always growing.
We work at the forefront of branding
We are our clients’ guiding partner. We work with Fortune 500 brands and industry leaders around the world, including Porsche, Coca-Cola, Marvel, Medtronic, XCMG by providing constantly evolved service, improved brand methods and unique brand technology. We are surrounded by dynamic, open-minded, passionate, curious and brave people.
We are enthusiastic about life
Our office is creative and spacious, located in heart of a deeply rooted cultural landmark of the city, we continuously get inspiration from our surroundings as well as each other, we take the opportunity to enrich our lives and nurture our culture, we are always exposed to new things and celebrate our development with pleasure and pride.
We excel in team performance
We believe in the power of teamwork. Through teamwork, our Human Power comes to life, impacts our clients, and shapes the future. We believe that progress in team performance is an ongoing pursuit. Our team leaders are caring and accessible. With their experience and management skills, our leaders keep us learning about how to better perform as a team.