Experimenting with Emerging Tech to Avoid an “Innovation Debt”

Businesses that want to keep up with change need to have a digital vision, and must pilot low-risk projects that can provide insights and proof of concept for future growt at scale. If teams aren’t exposed to a little risk on an on-going basis, the stakes rise, and an innovation debt accumulates.

There is no stopping this.

Given the number of emerging technologies, knowing what to respond to and what to prioritise is perhaps the major challenge of the times. The need to make strategic decisions as soon as possible conflicts with the need to consider more possibilities than ever before. Furthermore, our ability to make good choices is clouded by misinformation and hype. It’s time to break down the challenge into an actionable approach.

Read the full article via MADJOR, Labbrand’s digital transformation agency.


  • Daniel Legere

    Digital Strategy Consultant, MADJOR