30 SEP. 2016
Practical First Steps to Getting Started with Digital Transformation
Across industries, many brands are becoming aware of the necessity to grow beyond a purely tactical vision of digital. Most companies now acknowledge the need for ambitious digital transformation projects to self-disrupt, and kick start changes in their products and services, marketing, commerce and operational processes. However throughout our conversations with brand stakeholders, one key question stands out: “How do we get started?” In this article we explore practical first steps that brands can take to overcome traditional obstacles and get started on a journey to digital transformation.
Read the full article via MADJOR, Labbrand’s digital transformation agency.
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Anabelle fosters project excellence across Labbrand’s consulting teams. She has a solid knowledge of the challenges faced by global companies and the solutions for success in the global market.
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Anabelle fosters project excellence across Labbrand’s consulting teams. She has a solid knowledge of the challenges faced by global companies and the solutions for success in the Chinese market.
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As Managing Director of the Paris office, Nicolas oversees Labbrand operations in Europe and supports our clients in expanding their brand to fully realize their global potential. In the course of his career in investment banking and mergers & acquisitions he has assisted numerous funds and companies in their international development.
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